Sport Management Major | Judson University Christian College


Our Sport Management major incorporates courses in facility and event management, economics, marketing, accounting, finance, leadership, and technology to provide a cutting-edge foundation full of competencies that future employers will demand. The revised core also allows plenty of elective space for students to pursue a minor related to their personal interests and career goals. Our graduates are working across the country and overseas in the areas of sport facility management, sport retailing, sports information, sports marketing, sales, and more.

Sport Management Program Goals

Judson's Department of Exercise and Sport Science will help you pursue a variety of careers using application based courses, practicums, student teaching and internship experiences. Judson's Sport Management major will prepare you to:

  • Develop, both personally and professionally, into a well-educated, ethical, competent sport management professional.
  • Understand and be prepared to deal effectively with critical issues in a changing global environment.
  • Connect key concepts related to the historical, sociological, and psychological foundations of sport.
  • Demonstrate competency in the foundations of sport management including management concepts, governance and policy, and international sport.
  • Demonstrate competency in the functions of sport management areas of operations, marketing, communication, and finance.
  • Demonstrate competency about the environment of sport management, including legal and ethical aspects, diversity, and technology.
  • Engage in experiential learning designed to promote relevant career experience.
  • Synthesize and apply knowledge gained through coursework with a capstone experience.
  • Reflect on the Christian faith’s implications for life, work, and learning.

Program Distinctives

  • You will have time to pursue a minor or add other "purposeful" courses in addition to your major so that you can truly customize your learning to meet your end goals.
  • Our sport management curriculum has been newly revised and is data-driven so that the courses you take align with core competencies that are highly marketable and desired by employers.
  • Variable credit internship opportunities allow you to tailor your capstone experience to meet your needs and goals. Additionally, our Exercise Sport Science Department's "internship pipeline" will provide you with a seamless route from the classroom to your career path.
  • Our sport management program has focused, experiential learning within nearly every core class.
  • Colloquium experiences exist for upper-level students so that you can experience your undergraduate program alongside other Sport Management majors, which means more synergy and accountability with your peers.


Communications, Social Media and Web Design, Event Programming, Sport Operations, Facility Management, Gameday Operations, Technology, Sales/Ticketing, Sport Marketing, Corporate Partnerships, Analytics

Key Courses

Foundations of Sport & Health, Sport Sociology, Accounting for Sports Professionals, Facility and Event Management, Sport Finance, Sport Marketing, Risk Management, Colloquium, Practicum, Senior Seminar, Internship, Economics, Leading Teams, Strategic Planning and Assessment, Content & Social Media Marketing.

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