Social Media Marketing

Student studying at computer

Program Overview

Do you enjoy considering all the ways a product, service or business can solve a problem and serve others? If you enjoy thinking through a strategy and developing the digital resources and keywords to market a product, then this a Social Media Marketing certificate will teach you how to proceed.

This certificate will prepare students for the dynamic e-commerce environment of social media. Students will learn effective uses of digital marketing tools, design, and media content development.

Student studying in the commons area

Why a Social Media Marketing Certificate at Judson?

Exploration of the Digital marketplace

Students in the Certificate of Social Media Marketing program will explore effective and efficient digital communications, aesthetic and attractive visuals, and using SEO techniques and Google Adwords to gain readership and engagement with customers.


The Social Media Marketing certificate consists of a 12-credit requirement. Course subjects include:

  • Integrated Marketing Communications
  • Digital Marketing
  • Social Content and Media


The ability to create value through new ventures is a crucial life skill. Students imagine opportunities and gain knowledge to turn their grand ideas into action.

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Business Department

Learn more about the other programs offered in the Business Department.

A Unique & Professional Experience

The Business department at Judson University provides students with a variety of opportunities to develop professional skills in the business environment.

Shark Tank Event

Inspired by the reality business pitch series “Shark Tank” on ABC, Judson’s annual event engages the student body and fosters creativity and entrepreneurship for students within all majors. Students prepare a pitch for their own business and deliver their presentation before a panel of judges. These judges are chosen for their leadership in local businesses.

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Follow the Business Department

Office of Admissions


Faculty headshot
Jeff Price
Associate Professor, Chair, Business Department

What Can You Do with a Social Media Marketing Certificate?

Our Business Department certificates offer additional opportunities to our students in both education and experience in order to create pathways and offer connections to help you one day serve as a public speaker, coach, mentor, or a financial supporter to other’s business aspirations.

Find Success at Judson

Judson is close to one of the main communication centers of the United States – Chicago – making it a great place for me to launch my career. I also enjoy the campus, rather than busy streets and expensive parking, there are trees and flowers. This small Chicago suburb has all the perks of the city without the risks. Judson is different and better. If it were not for Judson, I would not have grown as much as a person or been able to produce so much work through my time here.”
Alumni Headshot
Sarah Reynolds2019 Graduate, Director of Operations, Content Cucumber | Bloomington, IN